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3 Easy Steps for Your Amazon Launch
Toucan Advisors. 3 Easy Steps for Your Amazon Launch Amazon launch: risk v. opportunity cost When is the ideal moment for your brand’s Amazon launch? Should you wait until every single detail on every...
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Growing Sales on Amazon During Social Distancing
Toucan Advisors. Growing Sales on Amazon During Social Distancing Social Distancing is an Opportunity for Brands to Grow New Customers and Serve Them WellAs America hunkers down during Coronavirus...
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Diving Deeper into Amazon Seller Fees
Toucan Advisors. Diving Deeper into Amazon Seller Fees Dissecting the Amazon Seller Fees, Structures, and Costs of Doing Business For most manufacturers of consumer goods, the decision to sell on...
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Amazon Ungating Services Can Get You Approved to Sell in Amazon Gated...
Toucan Advisors. Amazon Ungating Services Can Get You Approved to Sell in Amazon Gated Categories If you were to compare Amazon to any other online marketplace, like eBay, what would make it stand...
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Amazon Business Reports: What Can Sellers Learn
Toucan Advisors. Amazon Business Reports: What Can Sellers Learn Leverage the Available Data to Make Critical Improvements to Your Amazon Operations You’ve probably heard the old proverb, “the proof is...
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5 Elements for a Successful Q4 on Amazon
Toucan Advisors. 5 Elements for a Successful Q4 on Amazon The busy Q4 Amazon holiday buying season is right around the corner. NOW is the time to set your brand up for success and to maximize your...
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What Can Star Trek Teach Us About Getting Amazon Reviews?
Toucan Advisors. What Can Star Trek Teach Us About Getting Amazon Reviews? Ever heard of the Kobayashi Maru? It’s a training simulation referenced throughout Star Trek canon wherein a Starfleet Academy...
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FBA or FBM: Fulfillment Lessons for FBA Consultants
Toucan Advisors. FBA or FBM: Fulfillment Lessons for FBA Consultants FYI – this topic is for those using Seller Central (3P), not Vendor Central (1P), to sell through AmazonTo survive in the Amazon...
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Your Quest to Prepare for Amazon Sales
Toucan Advisors. Your Quest to Prepare for Amazon Sales Taking the steps to prepare your business for the Amazon marketplace If you’re reading this blog post, you’ve already decided that Amazon is...
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Top 7 Tips for Choosing an Amazon FBA Consultant
Toucan Advisors. Top 7 Tips for Choosing an Amazon FBA Consultant Amazon is a jungle filled with hungry, fierce animals called competitors. They are a scary breed and will stop at nothing to get their...
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The Many Levels of a Level Playing Field: How Quickly An Amazon Marketing...
Toucan Advisors. The Many Levels of a Level Playing Field: How Quickly An Amazon Marketing Strategy Can Shift Sales “All competitors have an equal chance of winning before a single move is made.” I...
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More than Black and White: The Chess Match Secrets of Amazon Sales Consultants
Toucan Advisors. More than Black and White: The Chess Match Secrets of Amazon Sales Consultants In what ways are a chess board like the branch of a tree and your product listings on Amazon? The...
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6 Amazon Seller Software Tools You Should Know About
Toucan Advisors. 6 Amazon Seller Software Tools You Should Know About Running an Amazon business becomes increasingly more complex as more than 3,000 new sellers enter this marketplace each day and the...
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For the Love of the Game
Toucan Advisors. For the Love of the Game Keeping Sales Fresh and Exciting for the Long-Term Even an ancient game can be viewed in new ways. And the Amazon marketplace is constantly changing, so your...
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Moving Sales Beyond the Marketplace
Toucan Advisors. Moving Sales Beyond the Marketplace Study the industry greats, learn from them, and innovate to beat them Every competitor you face has external forces working to strategize,...
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Start With a Plan; Pivot as You Play
Toucan Advisors. Start With a Plan; Pivot as You Play Learn to Plan, and Plan to LearnThe quickest way to win a game of chess is in two moves, The Fool’s Mate. But, chess wouldn’t be any fun and you...
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Master the Pieces to Own the Game
Toucan Advisors. Master the Pieces to Own the Game Identify the right game pieces to boost your Amazon salesWe began the metaphor between chess and Amazon with a straightforward assertion: before a...
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The Iceberg Before the Jungle
Toucan Advisors. The Iceberg Before the Jungle How to assess your needs before hiring Amazon consulting expertsIf you read our last post, Welcome to the Jungle, you probably put some thought into...
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Welcome to the Jungle
Toucan Advisors. Welcome to the Jungle The Business Case for Revamping Your Amazon Sales Camouflage might be your friend in the jungle, but not in an online marketplace. Just like each animal in the...
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Compare Owned Channels v. Amazon Business Cost
Toucan Advisors. Compare Owned Channels v. Amazon Business Cost Navigating your options to optimize your bottom lineOver the last two decades, selling on Amazon has evolved iteratively. With each...
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